The best event that can happen to a web designer is to get instant approval and sign-off from a client, in order to avoid time-consuming discussions and revisions of the various material needed for the creation of a website. Although there is no one time secret, there are steps web designer can take to get an instant sign-off from their clients.
Prevention is better than cure. Unfortunately, over-enthusiastic web designers make many mistakes, as they neglect to plan ahead and present the project in clear-cut terms to their client. Most people contacting a web designer will be doing so for the first time, this is why it is essential that web designers explain and present the project in layman’s language.
Your client needs to understand what you are presenting and how it works as well as how to interact with the website. It is important that the client should stick to pointing out where he or she feels there is a problem, rather than suggesting a solution. They hired the web designer for that. However, by pointing out problems they may feel that the good functioning of the website can help a web designer to find a remedy.
A web designer that can effectively explain the various phases and options of a website demonstrates his or her ability in the field and makes a client more confident that they have hired the right person. There are, however, common arguments that systematically crop up during a client session, and these can be foreseen and solved beforehand. One of these involves the problem of an effective logo. You can be sure that all clients will ask you to make the logo bigger, place everything above the fold or use another font, usually comics sans MS. All web designers know these questions come up, so you should try and tackle them first, so the client cannot. These are just a few arguments common to first meetings with clients, the more you manage to foresee the better chance your approval will be instant.
Once your project is in the creation phase there are still other issues you can anticipate, especially, those concerning the design. Avoid simply showing the design to your client, but accompany it with a presentation about its use, with reference to issues you have both previously agreed on. This is true for almost all other work and elements. If you present them to a client underlining that this is what you had signed-off for, the client will find it hard to reject your idea.
It is essential to have a correct attitude towards your client, after all a client is not your enemy. Many web designers feel they should fight for their rights as creative developers, and do not see how this new relationship can provide an exciting opportunity offering the means to improve their creativity.
Modesty is the key to success, as is being able to think and work on the same plain as your client. Establishing a good relationship with a client will allow a project to work more smoothly avoiding constant hitches in your work.
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